This usually entails leasing a warehouse storage facility for the products, handling business logistics and inventory management, as well as presiding over all the shipping costs. However, dropshipping is an alternative business strategy that requires customer orders placed through a virtual store to be fulfilled.

In this article, we are going to dive into the benefits of drop shipping for virtual store owners and what it takes to start your e-commerce business today.

What is Dropshipping?

This is an order fulfillment model buildops field service app whereby the business does not have the accessibility of the inventory it sells. As an alternative, when the buyer places an order, the seller promptly purchases the inventory needed from either a manufacturer or a wholesaler.

The difference between a brick-and-mortar model and a drop shipper is that the seller does not own stock or inventory, they act as go-betweens between the buyer and the seller.

A drop shipper is an individual who buys inventory and manages logistics from third-party sellers, instead of shipping inventory and stocking them in warehouses.

What are the Benefits of Dropshipping?

Some of the reasons why dropshipping is becoming a popular e-business model for both small and large businesses include the following:

1. Minimal Upfront Capital is Required

The main advantage of setting up an e-commerce business model is that it requires minimal no capital to launch it. Normally, the brick-and-mortar model requires the retailer to invest large sums of capital while purchasing inventory.

When it comes to the dropshipping model, you can only purchase a product from third-party sellers if you have already closed a sale and the payment is submitted by the customer.

With minimal upfront capital, you can start an e-commerce business and become very successful. In addition, fewer risks are involved in the business because you have not committed yourself to investing in purchasing any upfront inventory.

2. Accessibility

Managing an e-commerce business is easy to start because it does not require the owner to stock up on physical products. Some of the merits of starting a dropshipping company include the following:

• A drop shipper does not have to pay or manage a warehouse.
• The client does not have to worry about the packing and shipping of their orders.
• The drop shipper does not have to incur extra expenses for tracking their inventory for accounting purposes because that is the work of the third-party seller.
• The drop shipper handles the return consignment and inbounds shipments on behalf of the customer.

3. Flexibility

When it comes to dropshipping business, it can comfortably be run at just about any location with the presence of an internet connection. Timely communication with the suppliers is essential as it plays a major role in meeting the customer’s expectations hence boosting sales.

Conclusion

Dropshipping offers a wide range of products which enables prospective customers to enjoy their shipping experience.

The post How Can You Start a Dropshipping Company in 2023? appeared first on Techrr.

In today’s ever-changing and dynamic world, anyone who wishes to promote his or her business needs to know what is digital marketing, as well as how it can help your business. Digital marketing refers to the application of various technological tools to promote your business, products or services online. The main objective of this method is to build connections with potential consumers online – specifically the location where most people spend most of their time online searching for information, entertainment, or learning.

Online marketing

Online marketing has become so much more convenient than it used to be. You do not have to leave the comfort of your home or office, but you can still use this method in order to get your message across. Some marketers also use social media in order to spread the word about their brand or products. They post links to their own sites, blogs or websites on these websites, hoping that more people will find them and click on the link in order to gain further information and entertainment.

When it comes to creating an online presence for your brand, social media is an excellent choice. Social media allows you to reach out to your target audience instantly, without having to spend a huge amount of money in advertising.

Internet marketing

Internet marketing is also increasing in popularity, and the Internet has become one of the most popular ways of getting traffic into your website or blog. This form of marketing involves using different web content tools that let you create articles, blog posts, press releases, and more. These types of articles allow your company to advertise, as well as get noticed by people in search engine rankings.

There are many benefits to using these traditional methods of internet marketing, including the ability to create an effective ad campaign for your brand. There are also ways to generate targeted visitors for your site, allowing you to get more visitors and ultimately, more sales. If you use digital marketing, you can get a number of free traffic, which means that you can boost your ranking on the search engines, thus making it easier for you to sell more products.

Search engine optimization

Search engine optimization is another important aspect of marketing that helps businesses reach out to a wider audience and build an edge over their competitors. SEO stands for search engine optimization and involves optimizing your website for the best results of your keywords and keyword phrases. and phrases that people will be searching for. SEO can also involve submitting your website to directories that host a variety of related websites, allowing you to have multiple chances to attract more visitors to your site.

Link building

Link building is another popular form of internet marketing, which involves building links to a specific website or blog. These links are links that direct readers to your site and increase the popularity of your brand. SEO involves making sure that these links are effective and visible for search engines to rank your site, as well as letting people know who you are and your expertise in your field.

Link building is a great way of attracting visitors to your site or blog, especially to websites that specialize in the area of your niche. Link building should always be done properly to ensure that the link is credible and relevant to its intended audience. This type of link building can be done through article writing, blog posting, press release submissions, blog commenting and more. With the right amount of SEO, you can easily increase your page ranking in search engines and create a better customer experience for your customers.

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Regarding the compensation ranges of digital marketing professionals, Web Design companies in the Philippines seem to be very generous with it. May it be a technical or a soft-skilled position, their salary ranges from Php 200,000 to Php 500,000 every year. Fresh graduates, on the other hand, may seem to have a lower rate, but that is understandable because of their lack of skills and maturity.

For a new graduate professional, it is always hard to find your first job because of your lack of skill and maturity, as what has been said above. But in terms of compensation ranges, the salary of newly hired fresh graduates are still competitive. The range is still at Php 100,000 to Php 300,000 yearly as per Jobstreet.com.

For the five key roles of a Digital Marketing team, below are their expected salary ranges for both fresh graduate and senior professionals.

1. The Marketing Strategist.

It is very seldom that companies hire a fresh graduate for this role. That is because, a Marketing strategist is the person who is ultimately responsible for overseeing the whole digital promotion efforts, helps the team in the creation of a content calendar, and he or she is the person responsible for monitoring the progress of the team. It is more likely a lead role. Thus this position needs a more experienced and virtually present person. The salary range for this role is Php 123,714 to Php 318,637 with a median of Php 188,540 yearly.

2. The Social Media Manager.

It is one important role because this person is going to put your team’s plans and ideas in action. The task of engaging with customers, common users, and other stakeholders on social networking sites is assigned to this role. Analyzing and keeping up with the shifts and trends in social media demographics is also one of this person’s main task. The person to take this role, can either be a fresh graduate or senior as long as he or she maintains an outstanding Social Media presence and skills. His or salary range is from Php 123,067 to Php 710,155 with a median of Php 240,160 yearly.

3. The Content Creation.

This role is as important as the Social Media Manager. This person works on getting the attention of everyone. That is why this role is important. This position is the basic foundation. This person will work closely with the Marketing Strategist and Social Media Manager to create website contents that can catch the attention of people online. That why, the people will notice your marketing promotions. This person need not be a senior as long as he or she is creative. This role’s compensation range is Php 142, 540 to Php 587,228 with a median of Php 247,047 annually.

4. The Data Analyst.

This role is important in terms of keeping the whole team updated of the current outcome of the marketing promotion efforts. This person looks over the analytics data by measuring the results of the Social Media, video, and written content in comparison to the targets of the team. This role drives the team efforts in terms of the team’s current performance. With that, it is important for this person to have skills in Social Media, some advanced analytics tools, and of course, a little of communication skills. This role’s salary range, for a fresh graduate or a senior professional, is from Php 131,778 to Php 489,545 with a median of Php 216,451 annually.

5. The Technical Specialist.

This person is the implementer of the team’s marketing strategy. Some companies normally outsource this position because this person’s tasks involve a little programming HTML and CSS. Having at least one Technical Specialist on your Digital Marketing is ideal. Your team can directly add contents to your website and polish them in accordance to the technological advancements available. This role’s salary ranges from Php 148,370 to Php 540,900 yearly with a median of Php 256,113.

Conclusion

The salary ranges stated above are from the data gathered from online job sites over the years. These may be a little close to accurate, but the actual salaries depend on many factors. One factor is the location of the company. Companies from around Manila will always pay bigger compared to companies located in Cebu City because of the cost of living of the place. Another factor is the company standards itself. Private companies are independent of the state. Thus, they can decide how much they will pay their employees depending on their current financial status.

Having these five key roles on your Digital Marketing team is ideal. But if your team is very small, you can, of course, let people more than roles. Somehow, it is always a good practice to have a complete team. It is important to have the Marketing Strategist to lead the team, the Social Media Manager and Content Creator to catch people’s attention, the Technical Specialist to build your website or polish your contents, and then to have the Data Analyst to keep everyone informed of the team’s performance.

If you are a senior professional, it would not be hard to look for a job that pays well. You already have the work experience and maturity as your asset to present to potential companies. Unfortunately for fresh graduates, it is going to be tough. You will always have to start small. In a lighter note, there are still companies who pay their fresh graduates higher than the regular rates. Perhaps it is recommendable to look for this financially stable companies.

Are you a Digital Marketing professional? If you are, don’t stray from your path. As you can see, being a Digital Marketing professional is one of the high-paying jobs in the country.

The post Graduate Digital Marketing Salary Expectations for 5 Key Roles appeared first on Techrr.

Websites not built for mobile, will get no love from Google. Google has changed its search algorithms to determine whether or not a website is mobile-friendly enough to appear in their results is called Mobilegeddon. Checkout this video for more information.

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